{"id":187223,"date":"2025-09-15T15:49:21","date_gmt":"2025-09-15T15:49:21","guid":{"rendered":"https:\/\/gesvalt.es\/?page_id=187223"},"modified":"2025-11-11T05:25:12","modified_gmt":"2025-11-11T05:25:12","slug":"goodwill","status":"publish","type":"page","link":"https:\/\/gesvalt.es\/en\/empresas\/valoracion\/fondos-de-comercio\/","title":{"rendered":"Goodwill valuation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"187223\" class=\"elementor elementor-187223\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-846ae94 e-con-full e-flex e-con e-parent\" data-id=\"846ae94\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f285edb e-flex e-con-boxed e-con e-child\" data-id=\"f285edb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80e1b9e elementor-widget elementor-widget-heading\" data-id=\"80e1b9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Valoraci\u00f3n de fondos de comercio con criterios t\u00e9cnicos y financieros\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9774af9 e-flex e-con-boxed e-con e-parent\" data-id=\"9774af9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aac0bd7 elementor-widget elementor-widget-woocommerce-breadcrumb\" data-id=\"aac0bd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"woocommerce-breadcrumb.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav class=\"woocommerce-breadcrumb\" aria-label=\"Breadcrumb\">Home<\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f71332e e-flex e-con-boxed e-con e-parent\" data-id=\"f71332e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-83d4607 e-con-full e-flex e-con e-child\" data-id=\"83d4607\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45fbaee elementor-widget elementor-widget-image\" data-id=\"45fbaee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"1600\" src=\"https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3.jpg\" class=\"attachment-full size-full wp-image-187474\" alt=\"\" srcset=\"https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3.jpg 1200w, https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3-225x300.jpg 225w, https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3-768x1024.jpg 768w, https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3-1152x1536.jpg 1152w, https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3-9x12.jpg 9w, https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-fondos-de-comercio-3-600x800.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-959b9dc e-con-full e-flex e-con e-child\" data-id=\"959b9dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7227904 elementor-widget elementor-widget-text-editor\" data-id=\"7227904\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La <\/span><b>valoraci\u00f3n de fondos de comercio<\/b><span style=\"font-weight: 400;\"> permite determinar el valor adicional que aportan los activos intangibles que diferencian a una empresa y le permiten generar beneficios futuros, como la marca, la clientela, el know-how, la ubicaci\u00f3n o la reputaci\u00f3n. Se trata de un proceso esencial en operaciones de compraventa de negocios, fusiones, escisiones o auditor\u00edas, ya que aporta una referencia objetiva para fijar precios y negociar con garant\u00edas. Adem\u00e1s, asegura la transparencia ante inversores, auditores y organismos reguladores, ofreciendo informes defendibles con validez contable, legal y fiscal.<\/span><\/p><p><span style=\"font-weight: 400;\">Somos una compa\u00f1\u00eda l\u00edder con m\u00e1s de 30 a\u00f1os de experiencia en el asesoramiento a empresas en las \u00e1reas de Consultor\u00eda y Valoraci\u00f3n. Contar con el respaldo de una consultora independiente como Gesvalt para la valoraci\u00f3n de fondos de comercio aporta rigor metodol\u00f3gico, objetividad e independencia, con conclusiones defendibles ante auditor\u00eda y alineadas con los marcos contables aplicables (NIIF y PGC).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-828ed73 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"828ed73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#form-pag-tasacion\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicita ahora tu valoraci\u00f3n fondos de comercio<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c55ffa6 e-flex e-con-boxed e-con e-parent\" data-id=\"c55ffa6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28b424c elementor-widget elementor-widget-heading\" data-id=\"28b424c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQu\u00e9 es un fondo de comercio y por qu\u00e9 es importante valorarlo?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0846976 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"0846976\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Definici\u00f3n contable y econ\u00f3mica del fondo de comercio\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8586e9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d8586e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3556698 elementor-widget elementor-widget-text-editor\" data-id=\"3556698\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El fondo de comercio es un activo intangible que refleja el valor adicional de una empresa frente a sus activos tangibles, derivado de su capacidad de generar beneficios futuros. Contablemente se reconoce en operaciones de adquisici\u00f3n y econ\u00f3micamente representa la diferencia entre el valor de mercado y el valor contable.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46da045 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"46da045\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Componentes: marca, clientela, know-how, ubicaci\u00f3n, reputaci\u00f3n\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-612c444 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"612c444\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a012c2 elementor-widget elementor-widget-text-editor\" data-id=\"3a012c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Incluye elementos intangibles clave como la marca, la cartera de clientes, el know-how, la ubicaci\u00f3n estrat\u00e9gica, la reputaci\u00f3n empresarial o las relaciones comerciales, todos ellos factores que aportan ventajas competitivas sostenibles.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c320558 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"c320558\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cu\u00e1ndo es necesario valorarlo: compraventas, fusiones, auditor\u00edas, litigios<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34bbcb3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"34bbcb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60f8916 elementor-widget elementor-widget-text-editor\" data-id=\"60f8916\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La valoraci\u00f3n del fondo de comercio es esencial en procesos de compraventa de empresas, fusiones y adquisiciones, auditor\u00edas financieras o litigios, ya que permite determinar un valor objetivo, respaldar decisiones estrat\u00e9gicas y aportar seguridad a inversores y reguladores.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fba0fa e-flex e-con-boxed e-con e-parent\" data-id=\"0fba0fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1861304 elementor-widget elementor-widget-heading\" data-id=\"1861304\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfC\u00f3mo se valora un fondo de comercio?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c1cdca0 e-flex e-con-boxed e-con e-parent\" data-id=\"c1cdca0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-523f1fc e-con-full e-flex e-con e-child\" data-id=\"523f1fc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-963f3c9 elementor-widget elementor-widget-heading\" data-id=\"963f3c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">M\u00e9todos m\u00e1s utilizados: goodwill residual, m\u00faltiplos, flujos descontados<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05be186 elementor-widget elementor-widget-text-editor\" data-id=\"05be186\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La valoraci\u00f3n del fondo de comercio puede abordarse mediante distintos enfoques. El <\/span><b>m\u00e9todo residual del goodwill<\/b><span style=\"font-weight: 400;\"> calcula la diferencia entre el valor de mercado de la empresa y el valor razonable de sus activos netos, aislando as\u00ed el valor intangible.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">El <\/span><b>an\u00e1lisis de m\u00faltiplos de mercado<\/b><span style=\"font-weight: 400;\"> compara indicadores financieros (EBITDA, ventas, beneficios) con empresas similares del sector para obtener una referencia objetiva. Por \u00faltimo, la <\/span><b>proyecci\u00f3n de flujos de caja descontados (DCF)<\/b><span style=\"font-weight: 400;\"> estima la capacidad futura de generaci\u00f3n de beneficios, actualiz\u00e1ndolos a valor presente con una tasa de descuento adecuada.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3977b8 e-con-full e-flex e-con e-child\" data-id=\"a3977b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff27265 elementor-widget elementor-widget-heading\" data-id=\"ff27265\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Requisitos y documentaci\u00f3n necesaria<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad9abaa elementor-widget elementor-widget-text-editor\" data-id=\"ad9abaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Para valorar un fondo de comercio es imprescindible disponer de <\/span><b>informaci\u00f3n financiera hist\u00f3rica<\/b><span style=\"font-weight: 400;\">\u00a0as\u00ed como de <\/span><b>estados contables auditados<\/b><span style=\"font-weight: 400;\"> que aseguren la fiabilidad de los datos. Tambi\u00e9n se analizan <\/span><b>contratos relevantes<\/b><span style=\"font-weight: 400;\"> (arrendamientos, licencias, acuerdos comerciales), junto con un <\/span><b>estudio sectorial y competitivo<\/b><span style=\"font-weight: 400;\"> que contextualice la posici\u00f3n de la empresa. Adem\u00e1s, se consideran activos intangibles espec\u00edficos como la <\/span><b>cartera de clientes, la marca, el know-how o la reputaci\u00f3n corporativa<\/b><span style=\"font-weight: 400;\">, que aportan valor diferencial.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-453c4cf e-flex e-con-boxed e-con e-parent\" data-id=\"453c4cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-07677de e-con-full e-flex e-con e-child\" data-id=\"07677de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0faf8c0 elementor-widget elementor-widget-heading\" data-id=\"0faf8c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Consideraci\u00f3n del fondo de comercio adquirido vs. generado internamente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86da9d1 elementor-widget elementor-widget-text-editor\" data-id=\"86da9d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Debe distinguirse entre el <\/span><b>fondo de comercio adquirido<\/b><span style=\"font-weight: 400;\"> en una compraventa o fusi\u00f3n, que puede reconocerse contablemente y amortizarse o deteriorarse seg\u00fan normativa, y el <\/span><b>fondo de comercio generado internamente<\/b><span style=\"font-weight: 400;\">, que no figura en los balances pero resulta clave para reflejar la capacidad real de la empresa de generar rentabilidad futura. Valorar ambos de forma adecuada permite obtener una imagen fiel y completa del negocio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5838527 e-flex e-con-boxed e-con e-parent\" data-id=\"5838527\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eafe4ee elementor-widget elementor-widget-heading\" data-id=\"eafe4ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfEn qu\u00e9 situaciones se solicita la valoraci\u00f3n de un fondo de comercio?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb05559 e-flex e-con-boxed e-con e-parent\" data-id=\"bb05559\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b5efe28 e-con-full e-flex e-con e-child\" data-id=\"b5efe28\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03aa261 elementor-widget elementor-widget-heading\" data-id=\"03aa261\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Operaciones de compraventa de negocios<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3129f90 elementor-widget elementor-widget-text-editor\" data-id=\"3129f90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La valoraci\u00f3n del fondo de comercio es clave en compraventas, ya que permite determinar el valor real de los intangibles y fijar un precio justo en la negociaci\u00f3n.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4775565 e-con-full e-flex e-con e-child\" data-id=\"4775565\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3f98b4 elementor-widget elementor-widget-heading\" data-id=\"f3f98b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Procesos de fusi\u00f3n, escisi\u00f3n o reestructuraci\u00f3n empresarial<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-504181c elementor-widget elementor-widget-text-editor\" data-id=\"504181c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En fusiones, escisiones o reestructuraciones, valorar el fondo de comercio garantiza una correcta asignaci\u00f3n de activos y refleja la capacidad futura de generar beneficios.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a99a3a7 e-con-full e-flex e-con e-child\" data-id=\"a99a3a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e97d342 elementor-widget elementor-widget-heading\" data-id=\"e97d342\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Disputas societarias o procedimientos judiciales\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dbb387 elementor-widget elementor-widget-text-editor\" data-id=\"7dbb387\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En conflictos entre socios o litigios mercantiles, la valoraci\u00f3n objetiva del fondo de comercio sirve como referencia imparcial para la resoluci\u00f3n del procedimiento.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5941fe e-con-full e-flex e-con e-child\" data-id=\"c5941fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20dc83a elementor-widget elementor-widget-heading\" data-id=\"20dc83a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Informes periciales o auditor\u00edas contables<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b70982a elementor-widget elementor-widget-text-editor\" data-id=\"b70982a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Auditores y peritos solicitan este an\u00e1lisis para verificar la razonabilidad del valor de los intangibles en balances, aportando transparencia y rigor contable.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e00d801 e-flex e-con-boxed e-con e-parent\" data-id=\"e00d801\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16010cc elementor-widget elementor-widget-heading\" data-id=\"16010cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfPor qu\u00e9 confiar en Gesvalt para valorar tu fondo de comercio?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1459848 e-con-full e-flex e-con e-child\" data-id=\"1459848\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6cecb32 e-con-full e-flex e-con e-child\" data-id=\"6cecb32\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2f293a elementor-widget elementor-widget-heading\" data-id=\"c2f293a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Experiencia en valoraci\u00f3n de intangibles y negocios<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46a6e09 elementor-widget elementor-widget-text-editor\" data-id=\"46a6e09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En Gesvalt contamos con una amplia trayectoria en la valoraci\u00f3n de intangibles, marcas y negocios, aportando conocimiento sectorial y rigor t\u00e9cnico en cada operaci\u00f3n.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d7697a3 e-con-full e-flex e-con e-child\" data-id=\"d7697a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e5d821 elementor-widget elementor-widget-heading\" data-id=\"4e5d821\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Metodolog\u00eda avalada por organismos reguladores y auditores<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e31578 elementor-widget elementor-widget-text-editor\" data-id=\"5e31578\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Aplicamos metodolog\u00edas reconocidas y alineadas con los est\u00e1ndares internacionales, lo que asegura la aceptaci\u00f3n de nuestros informes por parte de reguladores, auditores e inversores.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc52efb e-con-full e-flex e-con e-child\" data-id=\"cc52efb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fc8677 elementor-widget elementor-widget-heading\" data-id=\"3fc8677\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Informes v\u00e1lidos para fines contables, legales y fiscales<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddc5845 elementor-widget elementor-widget-text-editor\" data-id=\"ddc5845\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Nuestro equipo de expertos cuenta con las principales certificaciones y con una amplia experiencia en la valoraci\u00f3n de fondos de comercio que avalan la validez de nuestros informes desde su registro contable hasta su uso en procesos legales o fiscales.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13d3094 e-flex e-con-boxed e-con e-parent\" data-id=\"13d3094\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7aa1b70 elementor-widget elementor-widget-heading\" data-id=\"7aa1b70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Negocios m\u00e1s comunes que solicitan fondo de comercio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66824e6 e-flex e-con-boxed e-con e-parent\" data-id=\"66824e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f7d045e e-con-full e-flex e-con e-child\" data-id=\"f7d045e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdecf8b elementor-widget elementor-widget-heading\" data-id=\"cdecf8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Farmacias<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c8723d e-con-full e-flex e-con e-child\" data-id=\"0c8723d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d70c05 elementor-widget elementor-widget-heading\" data-id=\"0d70c05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Estancos<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8806784 e-con-full e-flex e-con e-child\" data-id=\"8806784\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b5af44 elementor-widget elementor-widget-heading\" data-id=\"0b5af44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Licencias de taxis y UTC<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82de6d2 e-flex e-con-boxed e-con e-parent\" data-id=\"82de6d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fd9e88 elementor-widget elementor-widget-heading\" data-id=\"8fd9e88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Preguntas frecuentes sobre la valoraci\u00f3n de fondos de comercio\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29b52e7 e-flex e-con-boxed e-con e-parent\" data-id=\"29b52e7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-496642c elementor-widget elementor-widget-n-accordion\" data-id=\"496642c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7690\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-7690\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <h3>\u00bfQu\u00e9 diferencia hay entre fondo de comercio y activo intangible?<\/h3> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7690\" class=\"elementor-element elementor-element-b6bc3d0 e-con-full e-flex e-con e-child\" data-id=\"b6bc3d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-024691e elementor-widget elementor-widget-text-editor\" data-id=\"024691e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El fondo de comercio es un conjunto de intangibles como marca, clientela o reputaci\u00f3n, mientras que los activos intangibles son elementos concretos como patentes, licencias o software.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7691\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7691\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <h3>\u00bfC\u00f3mo afecta la antig\u00fcedad del negocio a su valoraci\u00f3n?<\/h3> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7691\" class=\"elementor-element elementor-element-1c01caf e-con-full e-flex e-con e-child\" data-id=\"1c01caf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1817c6 elementor-widget elementor-widget-text-editor\" data-id=\"e1817c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La antig\u00fcedad influye en la valoraci\u00f3n del fondo de comercio ya que una trayectoria s\u00f3lida, clientela recurrente y reputaci\u00f3n consolidada incrementan su valor de mercado.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7692\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7692\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <h3>\u00bfSe puede valorar el fondo de comercio de una franquicia?<\/h3> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7692\" class=\"elementor-element elementor-element-22a9a23 e-con-full e-flex e-con e-child\" data-id=\"22a9a23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae8b37f elementor-widget elementor-widget-text-editor\" data-id=\"ae8b37f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">S\u00ed, el fondo de comercio de una franquicia puede valorarse considerando factores como la marca, la red de clientes, la ubicaci\u00f3n y las condiciones del contrato de franquicia.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-7693\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-7693\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> <h3>\u00bfUna valoraci\u00f3n de fondo de comercio tiene validez legal?<\/h3> <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-7693\" class=\"elementor-element elementor-element-03e8ca1 e-con-full e-flex e-con e-child\" data-id=\"03e8ca1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c316a1 elementor-widget elementor-widget-text-editor\" data-id=\"3c316a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La valoraci\u00f3n del fondo de comercio tiene validez legal y puede presentarse en procesos judiciales, auditor\u00edas o disputas societarias como informe pericial independiente.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1a5b959 e-con-full e-flex e-con e-parent\" data-id=\"1a5b959\" data-element_type=\"container\" data-e-type=\"container\" id=\"form-pag-tasacion\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" data-no-translation=\"\">\n\t\t<div class=\"elementor-element elementor-element-04c01dc e-flex e-con-boxed e-con e-child\" data-id=\"04c01dc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fdd0ffc e-con-full e-flex e-con e-child\" data-id=\"fdd0ffc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e785ea3 elementor-widget__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"e785ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-no-translation=\"\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<div class=\"gesvalt-form-wrapper\" data-form-id=\"190795\">\n\n    <form \n        id=\"gesvalt-form-190795\"\n        class=\"gesvalt-form gesvalt-form-cpt \"\n        method=\"post\"\n        data-form-id=\"190795\"\n    >\n        <input type=\"hidden\" id=\"gesvalt_nonce\" name=\"gesvalt_nonce\" value=\"f62dcd3abd\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/pages\/187223\" \/>        <input type=\"hidden\" name=\"action\" value=\"gesvalt_form_submit\" \/>\n        <input type=\"hidden\" name=\"form_id\" value=\"190795\" \/>\n        <input type=\"hidden\" name=\"source_title\" \/>\n        <input type=\"hidden\" name=\"subject\" value=\"Fondo de comercio\" \/>\n        \n        <div class=\"gesvalt-form-content\">\n            <h2 style=\"text-align: center;\">Request more information now<\/h2>\r\n<div style=\"display: flex; gap: 10px; margin-bottom: 10px;\">\r\n<div style=\"flex: 1;\">        <div class=\"gesvalt-field-wrapper gesvalt-field-text \">\n            \n            \n                                            <label for=\"gesvalt_field_nombre\">\n                            Name                            <span class=\"required\">*<\/span>                        <\/label>\n                                        <input \n                        type=\"text\"\n                        name=\"nombre\"\n                        id=\"gesvalt_field_nombre\"\n                        value=\"\"\n                        placeholder=\"Name *\"\n                                                maxlength=\"100\"                        data-gesfor-validate-rules=\"required|max_length:100\"                        class=\"gesvalt-field gesvalt-field-text\"\n                    \/>\n                                \n                    <\/div>\n        <\/div>\r\n<div style=\"flex: 1;\">        <div class=\"gesvalt-field-wrapper gesvalt-field-text \">\n            \n            \n                                            <label for=\"gesvalt_field_apellidos\">\n                            Last name                            <span class=\"required\">*<\/span>                        <\/label>\n                                        <input \n                        type=\"text\"\n                        name=\"apellidos\"\n                        id=\"gesvalt_field_apellidos\"\n                        value=\"\"\n                        placeholder=\"Last name *\"\n                                                maxlength=\"150\"                        data-gesfor-validate-rules=\"required|max_length:150\"                        class=\"gesvalt-field gesvalt-field-text\"\n                    \/>\n                                \n                    <\/div>\n        <\/div>\r\n<\/div>\r\n<!-- Fila 2 -->\r\n<div style=\"display: flex; gap: 10px; margin-bottom: 10px;\">\r\n<div style=\"flex: 1;\">        <div class=\"gesvalt-field-wrapper gesvalt-field-tel \">\n            \n            \n                                            <label for=\"gesvalt_field_telefono\">\n                            Phone                            <span class=\"required\">*<\/span>                        <\/label>\n                                        <input \n                        type=\"tel\"\n                        name=\"telefono\"\n                        id=\"gesvalt_field_telefono\"\n                        value=\"\"\n                        placeholder=\"Phone *\"\n                                                maxlength=\"20\"                        data-gesfor-validate-rules=\"required|phone|max_length:20\"                        class=\"gesvalt-field gesvalt-field-tel\"\n                    \/>\n                                \n                    <\/div>\n        <\/div>\r\n<div style=\"flex: 1;\">        <div class=\"gesvalt-field-wrapper gesvalt-field-text \">\n            \n            \n                                            <label for=\"gesvalt_field_ciudad\">\n                            City                            <span class=\"required\">*<\/span>                        <\/label>\n                                        <input \n                        type=\"text\"\n                        name=\"ciudad\"\n                        id=\"gesvalt_field_ciudad\"\n                        value=\"\"\n                        placeholder=\"City *\"\n                                                maxlength=\"120\"                        data-gesfor-validate-rules=\"required|max_length:120\"                        class=\"gesvalt-field gesvalt-field-text\"\n                    \/>\n                                \n                    <\/div>\n        <\/div>\r\n<\/div>\r\n<!-- Fila 3 (campo completo) -->\r\n<div style=\"margin-bottom: 10px;\">        <div class=\"gesvalt-field-wrapper gesvalt-field-email \">\n            \n            \n                                            <label for=\"gesvalt_field_email\">\n                            Email                            <span class=\"required\">*<\/span>                        <\/label>\n                                        <input \n                        type=\"email\"\n                        name=\"email\"\n                        id=\"gesvalt_field_email\"\n                        value=\"\"\n                        placeholder=\"Email *\"\n                                                maxlength=\"190\"                        data-gesfor-validate-rules=\"required|email|max_length:190\"                        class=\"gesvalt-field gesvalt-field-email\"\n                    \/>\n                                \n                    <\/div>\n        <\/div>\r\n<div class=\"gesvalt-field-wrapper\">\n    <div class=\"gesfor-check-terceros\">\n\n        <div class=\"gesfor-check-terceros-principal\">\n            <label class=\"gesfor-check-terceros-label\">\n                <input type=\"checkbox\" name=\"check_legal_terceros\" id=\"check_legal_terceros\" value=\"1\"\/>\n                <span class=\"gesfor-check-terceros-label-text\">I agree to Gesvalt sharing my data with third parties for the purpose of offering me other complementary services that may be of interest to me.<\/span>\n            <\/label>\n            <span id=\"gesfor-check-terceros-legales-icon\" class=\"gesfor-check-terceros-legales-icon\">\n                <img decoding=\"async\" src=\"https:\/\/gesvalt.es\/wp-content\/plugins\/gesvalt-formularios\/assets\/img\/info-icon.png\" alt=\"Info\" class=\"gesfor-check-terceros-legales-icon\" title=\"\">\n            <\/span>\n        <\/div>\n\n        <div id=\"gesfor-check-terceros-legales\" class=\"gesfor-check-terceros-legales gesfor-hidden\">\n            <div class=\"gesfor-check-terceros-legales-content\">\n                \n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_inmobiliarias\" id=\"check_inmobiliarias\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Real estate agencies<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_cambio_suministros\" id=\"check_cambio_suministros\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Utility changes<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_mudanzas\" id=\"check_mudanzas\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Moving services<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_hipotecas\" id=\"check_hipotecas\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Mortgages<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_fiscalidad\" id=\"check_fiscalidad\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Taxation<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_inversion\" id=\"check_inversion\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Investment<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_rehabilitacion\" id=\"check_rehabilitacion\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Renovation<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_alquiler\" id=\"check_alquiler\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Rental<\/span>\n                <\/label>\n                                <label class=\"gesfor-check-terceros-label\">\n                    <input type=\"checkbox\" name=\"check_seguridad\" id=\"check_seguridad\" value=\"1\"\/>\n                    <span class=\"gesfor-check-terceros-label-text\">Security<\/span>\n                <\/label>\n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\r\n* By clicking on send, you are accepting Gesvalt's <a href=\"https:\/\/gesvalt.es\/en\/privacy-policy\/\">privacy policy<\/a>.<br>\r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"tipo_usuario\"\n                        id=\"gesvalt_field_tipo_usuario\"\n                        value=\"717600001\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n        \r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"desde_url\"\n                        id=\"gesvalt_field_desde_url\"\n                        value=\"\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n        \r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"utm_source\"\n                        id=\"gesvalt_field_utm_source\"\n                        value=\"\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n        \r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"utm_medium\"\n                        id=\"gesvalt_field_utm_medium\"\n                        value=\"\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n        \r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"utm_campaign\"\n                        id=\"gesvalt_field_utm_campaign\"\n                        value=\"\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n        \r\n        <div class=\"gesvalt-field-wrapper gesvalt-field-hidden \">\n            \n                                <input \n                        type=\"hidden\"\n                        name=\"utm_content\"\n                        id=\"gesvalt_field_utm_content\"\n                        value=\"\"\n                        class=\"gesvalt-field gesvalt-field-hidden\"\n                    \/>\n                                \n                    <\/div>\n                <\/div>\n\n                            <input type=\"hidden\" name=\"g-recaptcha-response\" \/>\n                \n        <div class=\"gesvalt-form-submit\">\n            <button type=\"submit\" class=\"gesvalt-submit-btn\">\n                Send            <\/button>\n        <\/div>\n    <\/form>\n    \n<\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36af259 e-con-full e-flex e-con e-child\" data-id=\"36af259\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4073d4d elementor-widget elementor-widget-heading\" data-id=\"4073d4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Otros servicios<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-adf54ba e-con-full e-flex e-con e-parent\" data-id=\"adf54ba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b60a572 e-con-full e-flex e-con e-child\" data-id=\"b60a572\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d076ce elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"6d076ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;186973&quot;,&quot;columns&quot;:1,&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-dynamic-186973\">.e-loop-item-187847 .elementor-element.elementor-element-f79a2ca::before, .e-loop-item-187847 .elementor-element.elementor-element-f79a2ca > .elementor-background-video-container::before, .e-loop-item-187847 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-video-container::before, .e-loop-item-187847 .elementor-element.elementor-element-f79a2ca > .elementor-background-slideshow::before, .e-loop-item-187847 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-slideshow::before, .e-loop-item-187847 .elementor-element.elementor-element-f79a2ca > .elementor-motion-effects-container > .elementor-motion-effects-layer::before{background-image:url(\"https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-marca-3.jpg\");}<\/style><style id=\"loop-186973\">.elementor-186973 .elementor-element.elementor-element-f79a2ca{--display:flex;--min-height:380px;--justify-content:flex-end;--overlay-opacity:1;--overlay-mix-blend-mode:multiply;--border-radius:0px 0px 0px 0px;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;--e-con-transform-transition-duration:600ms;}.elementor-186973 .elementor-element.elementor-element-f79a2ca:not(.elementor-motion-effects-element-type-background), .elementor-186973 .elementor-element.elementor-element-f79a2ca > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#001D3470;}.elementor-186973 .elementor-element.elementor-element-f79a2ca::before, .elementor-186973 .elementor-element.elementor-element-f79a2ca > .elementor-background-video-container::before, .elementor-186973 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-video-container::before, .elementor-186973 .elementor-element.elementor-element-f79a2ca > .elementor-background-slideshow::before, .elementor-186973 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-slideshow::before, .elementor-186973 .elementor-element.elementor-element-f79a2ca > .elementor-motion-effects-container > .elementor-motion-effects-layer::before{--background-overlay:'';background-repeat:no-repeat;background-size:cover;}.elementor-186973 .elementor-element.elementor-element-f79a2ca.e-con{--flex-grow:0;--flex-shrink:0;}.elementor-186973 .elementor-element.elementor-element-f79a2ca.e-con:hover{--e-con-transform-scale:1.01;}.elementor-186973 .elementor-element.elementor-element-86d8eb1{--display:flex;--gap:5px 5px;--row-gap:5px;--column-gap:5px;--overlay-opacity:0.86;--border-radius:0px 0px 20px 20px;--padding-top:20px;--padding-bottom:40px;--padding-left:18px;--padding-right:10px;}.elementor-186973 .elementor-element.elementor-element-86d8eb1::before, .elementor-186973 .elementor-element.elementor-element-86d8eb1 > .elementor-background-video-container::before, .elementor-186973 .elementor-element.elementor-element-86d8eb1 > .e-con-inner > .elementor-background-video-container::before, .elementor-186973 .elementor-element.elementor-element-86d8eb1 > .elementor-background-slideshow::before, .elementor-186973 .elementor-element.elementor-element-86d8eb1 > .e-con-inner > .elementor-background-slideshow::before, .elementor-186973 .elementor-element.elementor-element-86d8eb1 > .elementor-motion-effects-container > .elementor-motion-effects-layer::before{--background-overlay:'';}.elementor-186973 .elementor-element.elementor-element-f923271{--display:flex;--justify-content:center;--align-items:center;--container-widget-width:calc( ( 1 - var( --container-widget-flex-grow ) ) * 100% );--gap:1px 1px;--row-gap:1px;--column-gap:1px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-186973 .elementor-element.elementor-element-6e83162{text-align:center;width:auto;max-width:auto;}.elementor-186973 .elementor-element.elementor-element-6e83162 .elementor-heading-title{font-family:\"Visby\", Sans-serif;font-size:24px;font-weight:600;color:var( --e-global-color-ae090f5 );}.elementor-186973 .elementor-element.elementor-element-e81cb7f{text-align:center;font-size:13px;font-weight:600;line-height:14px;color:var( --e-global-color-ae090f5 );}.elementor-186973 .elementor-element.elementor-element-47d24ae{--display:flex;--flex-direction:row;--container-widget-width:calc( ( 1 - var( --container-widget-flex-grow ) ) * 100% );--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:center;--align-items:center;--gap:0px 0px;--row-gap:0px;--column-gap:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-186973 .elementor-element.elementor-element-47d24ae.e-con:hover{--e-con-transform-scale:1.1;}.elementor-186973 .elementor-element.elementor-element-5f6c528 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-186973 .elementor-element.elementor-element-5f6c528 .elementor-button .elementor-button-content-wrapper{gap:8px;}.elementor-186973 .elementor-element.elementor-element-5f6c528 .elementor-button{font-weight:bold;fill:var( --e-global-color-ae090f5 );color:var( --e-global-color-ae090f5 );background-color:#02010100;box-shadow:0px 0px 0px 0px rgba(255, 255, 255, 0.5);border-radius:0px 0px 0px 0px;padding:0px 0px 0px 0px;}@media(min-width:768px){.elementor-186973 .elementor-element.elementor-element-f79a2ca{--width:100%;}.elementor-186973 .elementor-element.elementor-element-f923271{--width:100%;}}\/* Start custom CSS for container, class: .elementor-element-f79a2ca *\/.texto-servicios-sostenibilidad {text-shadow: 8px 1px 8px black;color: white !important; line-height: 14px; font-size: 13px}\n.h3-servicios-sostenibilidad {font-weight: bold;color: white !important;\n    font-size: 1.4rem;\n    line-height: 1.4rem;}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"186973\" class=\"elementor elementor-186973 e-loop-item e-loop-item-187847 post-187847 servicio type-servicio status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-f79a2ca e-con-full animated-slow e-transform e-flex e-con e-child\" data-id=\"f79a2ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.01,&quot;sizes&quot;:[]},&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:700,&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t<div class=\"elementor-element elementor-element-86d8eb1 e-con-full e-flex e-con e-child\" data-id=\"86d8eb1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f923271 e-con-full e-flex e-con e-child\" data-id=\"f923271\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e83162 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"6e83162\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Valoraci\u00f3n Marcas<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47d24ae e-con-full e-transform e-flex e-con e-child\" data-id=\"47d24ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.1,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f6c528 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5f6c528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/gesvalt.es\/empresas\/valoracion\/marcas\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicitar valoraci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19f59a6 e-con-full e-flex e-con e-child\" data-id=\"19f59a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ec0094 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"6ec0094\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;186973&quot;,&quot;columns&quot;:1,&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-dynamic-186973\">.e-loop-item-187846 .elementor-element.elementor-element-f79a2ca::before, .e-loop-item-187846 .elementor-element.elementor-element-f79a2ca > .elementor-background-video-container::before, .e-loop-item-187846 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-video-container::before, .e-loop-item-187846 .elementor-element.elementor-element-f79a2ca > .elementor-background-slideshow::before, .e-loop-item-187846 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-slideshow::before, .e-loop-item-187846 .elementor-element.elementor-element-f79a2ca > .elementor-motion-effects-container > .elementor-motion-effects-layer::before{background-image:url(\"https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-empresas-y-negocios-2.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"186973\" class=\"elementor elementor-186973 e-loop-item e-loop-item-187846 post-187846 servicio type-servicio status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-f79a2ca e-con-full animated-slow e-transform e-flex e-con e-child\" data-id=\"f79a2ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.01,&quot;sizes&quot;:[]},&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:700,&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t<div class=\"elementor-element elementor-element-86d8eb1 e-con-full e-flex e-con e-child\" data-id=\"86d8eb1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f923271 e-con-full e-flex e-con e-child\" data-id=\"f923271\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e83162 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"6e83162\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Valoraci\u00f3n Empresas<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47d24ae e-con-full e-transform e-flex e-con e-child\" data-id=\"47d24ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.1,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f6c528 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5f6c528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/gesvalt.es\/empresas\/valoracion\/empresas\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">M\u00e1s informaci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f5aa506 e-con-full e-flex e-con e-child\" data-id=\"f5aa506\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8035ddb elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"8035ddb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;186973&quot;,&quot;columns&quot;:1,&quot;columns_tablet&quot;:1,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-dynamic-186973\">.e-loop-item-187850 .elementor-element.elementor-element-f79a2ca::before, .e-loop-item-187850 .elementor-element.elementor-element-f79a2ca > .elementor-background-video-container::before, .e-loop-item-187850 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-video-container::before, .e-loop-item-187850 .elementor-element.elementor-element-f79a2ca > .elementor-background-slideshow::before, .e-loop-item-187850 .elementor-element.elementor-element-f79a2ca > .e-con-inner > .elementor-background-slideshow::before, .e-loop-item-187850 .elementor-element.elementor-element-f79a2ca > .elementor-motion-effects-container > .elementor-motion-effects-layer::before{background-image:url(\"https:\/\/gesvalt.es\/wp-content\/uploads\/2025\/09\/valoracion-y-consultoria-industrial-1.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"186973\" class=\"elementor elementor-186973 e-loop-item e-loop-item-187850 post-187850 servicio type-servicio status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-f79a2ca e-con-full animated-slow e-transform e-flex e-con e-child\" data-id=\"f79a2ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.01,&quot;sizes&quot;:[]},&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:700,&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t<div class=\"elementor-element elementor-element-86d8eb1 e-con-full e-flex e-con e-child\" data-id=\"86d8eb1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f923271 e-con-full e-flex e-con e-child\" data-id=\"f923271\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e83162 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"6e83162\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Valoraci\u00f3n Industrial<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47d24ae e-con-full e-transform e-flex e-con e-child\" data-id=\"47d24ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.1,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f6c528 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5f6c528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/gesvalt.es\/empresas\/valoracion\/industrial\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Solicitar valoraci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Valoraci\u00f3n de fondos de comercio con criterios t\u00e9cnicos y financieros La valoraci\u00f3n de fondos de comercio permite determinar el valor adicional que aportan los activos intangibles que diferencian a una empresa y le permiten generar beneficios futuros, como la marca, la clientela, el know-how, la ubicaci\u00f3n o la reputaci\u00f3n. Se trata de un proceso esencial [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":187222,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-187223","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/pages\/187223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/comments?post=187223"}],"version-history":[{"count":56,"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/pages\/187223\/revisions"}],"predecessor-version":[{"id":192014,"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/pages\/187223\/revisions\/192014"}],"up":[{"embeddable":true,"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/pages\/187222"}],"wp:attachment":[{"href":"https:\/\/gesvalt.es\/en\/wp-json\/wp\/v2\/media?parent=187223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}